Drag or Scroll to View

Better Safe than Sorry

Fitzmaurice-Garvin Insurance needed a modern digital presence to represent their Traverse City agency. We designed a new WordPress site that is sleek, welcoming, and built with SEO-driven organization to attract local clients.

Visit Website

Custom WordPress Design – Built from scratch with a clean, professional look tailored to an insurance agency.
Optimized Service Pages – Organized sections for personal insurance, business insurance, and life & health benefits, each with keyword-rich SEO content.
Staff Profiles – Added headshots and contact details for the full team to build trust and accessibility.
Security & Speed – Configured Cloudflare for bot protection, firewall security and advanced caching for faster load times.

Local SEO

Each service page is optimized with Traverse City insurance keywords, driving local search traffic for personal, business, and health coverage needs.

Customer Trust

Professional headshots and detailed staff bios create personal connections, improving credibility and supporting local client relationships.

Conversion Focus

All pages are designed to funnel visitors toward the quote request form, increasing leads and supporting agency growth.

Lifestyle Imagery

Attractive, real-life photography adds warmth, showcases coverage benefits, and strengthens brand appeal while boosting SEO relevance for insurance agency web design in Traverse City.

The Result

Fitzmaurice-Garvin Insurance now has a sleek WordPress website that communicates professionalism and trust. With SEO-optimized pages, local focus, and conversion-driven design, the agency is positioned for long-term digital growth.

The result is a Traverse City insurance website that blends modern design, SEO strategy, and security to attract and convert more local clients.